Looking For Positivity During COVID-19

giving back

Right now, our community is facing a new and unprecedented challenge. While coming together in a time of need is nothing new for northern Nevada, doing so from afar is adding a layer of difficulty we have not previously encountered. Knowing that so many in our community have been affected by the COVID-19 mandates and

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Foundry Named Agency of Record for Mt. Rose Ski Tahoe’s Website and Creative Needs

Mt. Rose Marketing Agency

RENO, Nev. (January 31, 2020) – Foundry announced today that it has been named agency of record across multiple marketing services by Mt. Rose Ski Tahoe, Lake Tahoe’s highest base skiing and snowboarding resort. Foundry will lead advertising, design and website strategies.  “The team at Foundry is wholly committed to bold and brave ideas. Their capabilities

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From Red Zone to Roses

will you accept this rose

How a local sports bar capitalized on a cult following and became Reno’s headquarters for The Bachelor Bully’s Sports Bar has been a staple in the Northern Nevada community for over 25 years. With jerseys and sports paraphernalia surrounding the dozens of flat screen televisions on the walls, plus an extensive menu with all of

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Holiday Giving in Reno

holiday giving

“I have found that among its other benefits, giving liberates the soul of the giver.” ―Maya Angelou ‘Tis the season for giving, and that doesn’t mean just the wrapped gifts under your Christmas tree.  In our community and throughout the world, the holiday season is a stressful time for many. Instead of Christmas cocktails, fancy

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Boys & Girls Club of Truckee Meadows Awarded Prestigious MAC Award

What’s the big deal? We’re thrilled to announce our efforts in collaboration with The Boys & Girls Club of Truckee Meadows resulted in their recognition with the prestigious ‘Gold Award’ for Comprehensive Marketing Strategy at the Boys & Girls Clubs of America’s Marketing & Communications (MAC) Awards. This calls for a victory dance and some

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10 Examples of Businesses capitalizing on the Pokémon Craze.

RenoTahoe Usa Instagram Post

If you haven’t experienced the Pokémon GO craze first-hand yet, we can almost guarantee your life has been touched by one of the estimated 7.5 million aspiring Pokémasters who are stumbling around neighborhoods, parks and malls on the hunt for imaginary creatures.  We’ve heard and read about hundreds of businesses throughout the country taking full

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Moving to the Montage

The Montage side view

Foundry is gearing up for a big 2016! We are currently in the midst of evolving our brand, and a big step in that process is re-evaluating our office. As you may have read or seen in the news, owner Jim Bauserman recently purchased the commercial space in The Montage (along with Stacie Mathewson). What

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Top 5 Takeaways from the “Yelp for Your Business – 101” Event

Yelp Event

Top 5 Takeaways from the “Yelp for Your Business – 101” Event, Hosted by Foundry Last week we hosted Michael Tragash, Yelp’s Senior Community Manager for Reno, to teach our clients and contacts about Yelp for Business. There was a lot of information dispensed throughout the hour-long presentation, so we’ve compiled our Top 5 Takeaways from

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Reno Rodeo Names Bauserman Group (Now Foundry) Agency for Public Relations and Social Media

The Reno Rodeo has selected the Foundry, a Reno-based advertising, marketing and communications agency to provide public relations and social media to the “Wildest, Richest, Rodeo in the West” which just celebrated its 95th year.

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