Foundry

One Year Down: A Year in Our New Offices

ONE YEAR DOWN It has officially been a year since we moved into our swanky new downtown digs in The Montage. The re-definition of our office space was a huge part of our rebranding process; we wanted to make sure that it screamed Foundry as soon as you walked through the door. By making the

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Boys & Girls Club of Truckee Meadows Awarded Prestigious MAC Award

What’s the big deal? We’re thrilled to announce our efforts in collaboration with The Boys & Girls Club of Truckee Meadows resulted in their recognition with the prestigious ‘Gold Award’ for Comprehensive Marketing Strategy at the Boys & Girls Clubs of America’s Marketing & Communications (MAC) Awards. This calls for a victory dance and some

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Moving to the Montage

The Montage side view

Foundry is gearing up for a big 2016! We are currently in the midst of evolving our brand, and a big step in that process is re-evaluating our office. As you may have read or seen in the news, owner Jim Bauserman recently purchased the commercial space in The Montage (along with Stacie Mathewson). What

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Top 5 Takeaways from the “Yelp for Your Business – 101” Event

Yelp Event

Top 5 Takeaways from the “Yelp for Your Business – 101” Event, Hosted by Foundry Last week we hosted Michael Tragash, Yelp’s Senior Community Manager for Reno, to teach our clients and contacts about Yelp for Business. There was a lot of information dispensed throughout the hour-long presentation, so we’ve compiled our Top 5 Takeaways from

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Reno Rodeo Names Bauserman Group (Now Foundry) Agency for Public Relations and Social Media

The Reno Rodeo has selected the Foundry, a Reno-based advertising, marketing and communications agency to provide public relations and social media to the “Wildest, Richest, Rodeo in the West” which just celebrated its 95th year.

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Foundry Heads to Nationals

Today, we received word that we are a Gold District Winner in the 2014 American Advertising Awards, making us a National American Advertising Awards finalist. The award goes to the “What Beer Are You?” poster created for a DynaGraphics customer appreciation party.

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4 Tips for Preparing for an Interview

Whether you have done thousands of interviews or only a handful, preparation is important to your success and the success of your message. which is the whole reason why you want to do an interview. So, take a few moments to review our 4 Tips for Preparing for an Interview.

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Advice to Graduates

So you’ve landed your first job. Now what? A bouquet of bright sharpies sits next to my black inbox, telephone and computer on a crisp white desk. The cursor on the screen taunts me to begin typing. I’ve officially begun my first professional job. I joined Foundry as a full-time employee in January. Transitioning from

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Is the Press Release Dead?

In this video, Michael Pranikoff from PR Newswire answers that continually popular question: “Is the press release dead?” As a PR professional, I have watched the “Is the press release dead?” conversation take place my entire career. The answer, in short, is no. However, that does not mean that anyone practicing PR out there has free

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Time to get our swagger back

*This article was published in the Reno Gazette Journal’s “Your Voices” column on March 28th, 2012. We are fortunate to have organizations that are working hard to push out the good word about Reno-Tahoe — EDAWN, RSCVA and NNDA, just to name a few. Along the way, every organization has developed numerous slogans. And while

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