Spring at the Foundry office signifies many things. It is the time when our creative team incorporates flowers, leprechauns and rainbows into the dozens of casino logos we create for our clients. It’s when our PR and social media teams begin to gear up for the incoming special event season, and when our web team starts to switch over websites from winter interfaces to summer.
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It’s 2022 and working from home is here to stay. Thanks to the pandemic, remote work has become a necessity to keep our economy going. As restrictions are lifted and workplaces slowly return to operating at full capacity, many employers may be wondering which workplace environment is best for their company’s success.
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Billed as “the largest creativity conference in the world,” Adobe MAX is an annual gathering that focuses on learning, collaborating and empowering users across a variety of powerful Adobe platforms. The most recent event was held virtually on October 26, 2021 and featured more than 400 sessions, workshops and keynote speakers.
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As an integrated marketing agency that provides digital marketing services to clients in multiple industries, we are often asked about geographical and location-based targeting strategies. As with many things, improvements in technology have opened the door to opportunities that were impossible for all but the largest companies even a few years ago. But along with this innovation has come a lot of complexity, confusion and way too many buzzwords.
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This year has been challenging for many companies when it comes to hiring and retaining employees. Let’s dive into some of the current recruitment trends, steps for hiring successful candidates in the current job market, and ways for your advertising and marketing efforts to make an impact. State of the Hiring Market As all of
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By Chris Browne In 2012, the QR code became a standardized function on most mobile phones. This function came with promises of expanded content and a seamless user experience ushering in a new era of mobile tech. Then a couple years went by and QR codes were pretty much gone as fast as they came.
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The news of Facebook’s recent name change took the world by storm. In the wake of whistleblowers and claims of digital inequality, Facebook’s brand name shift was a textbook example of rebranding and reshaping the public’s opinion of the rising digital giant.
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In a world where nearly every consumer is online, an effective and user-friendly web design is critical to establishing brand trust while also making a positive impact on the customer and converting sales. While each individual website has its own feel and identity, there are several design elements that when implemented lead to high performing
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Last month Steven Aramini, Foundry’s Creative Director, was nominated for the Thomas C. Wilson Lifetime Achievement Award by the American Advertising Federation Reno Chapter. Steven shares what he’s learned along the way. IT’S TAKEN A LIFETIME TO WRITE THIS BLOG. “Getting the Lifetime Achievement award was a tremendous honor, one I was a bit shocked
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