Social media is a huge part of life. Your social media page is, more often than not, the first chance you have to make a good impression. Whether your goal is to grow and engage with your customer base or build a following for your personal account, a strong social media page can be a vital tool. In today’s crowded online world, standing out is not always easy. Luckily, Foundry’s crack team of social media experts are here to offer some of their best tips to help break the mold and shine across social media platforms.
- Keep your content current and relevant
It is important to make sure that everything that you are posting is fresh, exciting and tuned in. This goes for Instagram stories, tweets, and Facebook posts.
- Establish brand identity with a consistent look and voice
This is something that can be easily overlooked, but is very important. When someone goes to your page you want them to immediately have an idea of what your brand is all about. The thing to remember: consistency is key!
- Connect and engage with like-minded people
Ignore the haters, nobody ever wins an internet fight. Instead, focus on answering questions and engaging with those who enjoy your content.
- Cut the bots on Instagram, real engagement always wins
Having a ton of followers is cool, but not if those followers aren’t real. Having an audience is all about engagement and there are plenty of fun ways to do that like polls, live videos, and responding to comments.
- Try updating your Facebook cover photo and event covers with a video
This is a fun way to make your page really pop! People love great visuals and videos offer a nice wow factor.
- Use motion graphics & cinema-graphs
They’re eye-catching and they are taking over the social media world.
Use these six super simple tips and take your social media game to the next level. Oh, and don’t forget to thank us later!