Design, Foundry Team

ONE YEAR DOWN It has officially been a year since we moved into our swanky new downtown digs in The Montage. The re-definition of our office space was a huge part of our rebranding process; we wanted to make sure that it screamed Foundry as soon as you walked through the door. By making the move into our new space we were able to create a flexible, fun, and inspiring work environment. F stands for family here at Foundry, so...

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Advertising, Company Culture, Foundry Team, Leadership, Public Relations

Whether you have done thousands of interviews or only a handful, preparation is important to your success and the success of your message. which is the whole reason why you want to do an interview. So, take a few moments to review our 4 Tips for Preparing for an Interview. What are the three things you want the reporter and their viewers to know and understand about your organization, event, etc.? This will help you focus on your talking points....

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Company Culture, Foundry Team, Leadership

So you’ve landed your first job. Now what? A bouquet of bright sharpies sits next to my black inbox, telephone and computer on a crisp white desk. The cursor on the screen taunts me to begin typing. I’ve officially begun my first professional job. I joined Foundry as a full-time employee in January. Transitioning from a university to an agency atmosphere has been a scary yet exciting move. The work I put forth is no longer about A’s and B’s,...

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Advertising, Brand Development, Public Relations

*This article was published in the Reno Gazette Journal's "Your Voices" column on March 28th, 2012. We are fortunate to have organizations that are working hard to push out the good word about Reno-Tahoe — EDAWN, RSCVA and NNDA, just to name a few. Along the way, every organization has developed numerous slogans. And while I’m sure that each slogan is rooted in solid thinking and supported by some level of research, I would ask all of the agencies promoting...

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